tödi

BRAND IDENTITY / LOGO DESIGN

What comes to be when your love for hiking, backpacking, and design come together. Inspired by brands like Cotopaxi, Patagonia, and Teton Bros (brands named by mountains), tödi is similarly named by a mountain in the Swiss Alps. Spending my last winter break of my undergraduate studies in Switzerland, I was in constant awe, with my jaw on the ground because of the mountains.

©2025 Tina Tan. All Rights Reserved.